Market research

Increase the efficiency of marketing and bussiness potential of your company through the marketing research!

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Would You like to:
  • Increase the effici ency of marketing?
  • Increase the trading potential of your products and services?
  • Avoid the waste of your marketing costs?

Well done! Market research brings you unreplaceable information about market and is the way to significant increase of the company´s growth thanks to the well chosen marketing and business strategy.

Research offered in the fields of:

  • FMCG
  • Hard-goods and automotive
  • Finance, insurance and other services
  • Media
  • Pharmacy and health service
  • Telecommunications
  • Industry and utility
  • Exhibitions and fairs
  • Public sector
  • Others

We will prepare the best individual solution for you according to your business and marketing needs!

Research services we are offering:

  • B2B and B2C research
  • Qualitative and also quantitative research
  • Ad hoc research as well as periodic market monitoring
  • Complex as well as partial services (i.e. realization of complex research projects, or data collection, data entry, data analysis etc. only)
  • Personal interviewing (F2F)
  • Telephone interviewing (CATI)
  • Household tests
  • In-hall tests
  • Focus Groups
  • In-depth Interviews
  • On-line researches
  • Express quantitative research in 24 / 48 hours
  • Complex market study
  • Customer satisfaction studies (Voice of Customer)
  • Trademark and image researches
  • Segmentation studies
  • Pre-tests of products / services, wrappers, marks, names, logos, marketing communication etc.
  • Post-tests of products / services, wrappers, marks, names, logos, marketing communication etc.
  • Mystery Shopping / Mystery Calling
  • Price tests
  • Storechecking
  • Desk Research and more
 

Aktuality

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Ochrana osobních údajů

Pro práci s osobními daty je SC&C spol. s r.o. registrována u Úřadu pro ochranu osobních údajů, tak jak to požaduje Zákon č. 101/2000 Sb., o ochraně osobních údajů a o změně některých zákonů ze dne 4. dubna 2000.